Claude prompt for press release

Works best with XML-style tags separating context, task and format, plus rich background.

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<role>You are acting as: PR specialist.</role>
<context>
Audience: [JOURNALISTS / TRADE PRESS]
Goal: announce [NEWS]
Background and facts: [DATE], [QUOTE], [KEY FACTS]
</context>
<task>Write press release content.
Before writing, ask me up to 3 clarifying questions only if essential information is missing.</task>
<format>Produce a press release with headline, dateline, lead, quote, boilerplate. Length: 400 words.</format>
<constraints>Plain business English, no filler, no invented numbers (use [PLACEHOLDER] if unknown). Do not include real customer names.</constraints>

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Same task, other models

ChatGPTPress releaseWorks best with a clear role, numbered steps and an explicit output format.GeminiPress releaseWorks best with structured, labelled context blocks and a stated persona and format.GrokPress releaseWorks best with a direct, concise brief: lead with the goal, then hard constraints.